Strava Spec Ad

SPEC AD for fitness brand & software, Strava. A fit, high-energy runner reveals a fit past self, cutting to a relatable present-day version who's been enjoying a lot more ice cream and a lot less running but gearing up to "get back on track" with the help of Strava.

Directed & Produced: Mark Cayabyab
Camera Operator/DP: John Phan
Edited: Mark Cayabyab